According to the Social Media Marketing Report for 2010, marketers are seeing a significant increase in web traffic with only a few hours of time invested per week. They also have a noticeable increase in their search engine rankings and are able to track deals that were closed due to their participation in the Social Media space. B2C’s tend to participate more on Facebook and B2B’s focus more time on LinkedIn.
The most common combination of efforts take place on Facebook, LinkedIn, Twitter and blogs. More companies are looking to forums to create smaller consumer driven social networks that are specific to their industry.
So, Social Media can be used to monitor, own and increase brand recognition. All with the end goal of obtaining more qualified buyers for your product or service. What’s stopping you from entering into the Social Media realm?
See <a href="http://elevation.company/2010/06/12/blogging-is-the-answer-now-what-is-the-question-2/…
http://elevation.company/2010/06/12/blogging-is-the-answer-now-what-is-the-questi…>
Bright, shiny objects! 
I’m interested in the potential of using social media as a tool for a transportation projects to get public input and well as share information related to improvement alternatives. Your thoughts on the potential effectiveness of using these media for transportation projects would be appreciated. I heard your talk at the Ashwaubenon Business Association meetings several months ago.
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Thanks for your comment, Ken — I think I remember going over a map of proposed roadway changes with you [or maybe it was someone else on your team?]. I’d love to talk with you more about this — please give me a call at (920) 486-4798 at your convenience if you’d like to continue the discussion…
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