What is the best external blog editor? Would you believe Microsoft Word for Windows?

There are a lot of great external blog editors in the world, but you may not be aware of the one that I consider the best; Microsoft Word for Windows. Microsoft Word for Windows you say? How is Microsoft Word considered an external blog editor? What most people don’t realize is that anything that you can write in Microsoft Word can be sent to your blog in less than three clicks. That means you can use all the features of Microsoft Word to create stunningly beautiful blog posts that are spelling and grammar checked. It also means that if you already know how to use Microsoft Word you already know how to blog!

Some of my favorite Microsoft Word blogging features…

Anything can do in Word can be easily uploaded to my blog. Let me show you how here:

http://www.youtube.com/watch?v=MtxNy3BPo9c

PS Sorry my Mac using friends; Microsoft does not include this feature in Microsoft Word for Mac…

 

My 5 favorite Gmail features…

5 most beneficial Gmail features

Let me explain:

http://youtu.be/lKnGSCicmL8

Here’s the link to the advanced search operatorsI promised you. Questions? Feedback?

Amit Agarwal is my new hero!!!

This year has been a difficult year for knowledge workers and content marketers what with the shuttering of Google Reader and the removal of RSS feeds from Twitter and other similar moves on the part of major technology companies. Major players like Google and Twitter are engaging in shaping strategies to force us to use their products in ways they want us to, not which are best for us…

Thank goodness then for people like Amit Agarwal who generously share their brilliant thoughts with us and enable us to circumvent the powerful forces in technology who are looking to dis-empower us!

Let me back up for a moment and talk again briefly about the topic of thought leadership. To me, the Internet provides an opportunity to offer social proof of one’s expertise in any given area. In applying ‘Einstein’s Razor’ of “things must be made as simple as possible but no simpler” to the problem of social proof of thought leadership, I say that thought leadership on the Internet boils down to two basic activities; finding and sharing good information. You need to feed your expertise before you can feed your followers. RSS is a critical part of this process and Google, Twitter and others have been making it difficult to use RSS so that you have to go to their site in order to read content. First Google killed Google Reader and then they removed RSS feeds from Google Alerts.

Where does Amit fit into the picture? Watch this video in which Amit shares a way to get RSS feeds from Twitter again, ironically via Google scripting:

The great news is that I can now track Twitter topics, lists, and users via feedly, my RSS reader again! Thank you, Amit, for the valuable work you do…

Here’s a sampling of some of his great thinking!

http://storify.com/toddlohenry/amit-s-greatest-hits

Ever heard of ifttt?

It’s an indispensable tool for me. Here are the ‘recipes’ that I use to run my personal lifestream…

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Thoughts on WordPress[es], tumblr and RebelMouse

A reader asked about the picking themes in WordPress and I answer via this video…

http://youtu.be/YFIWmU9LICU

Things to think about when picking a WordPress.com theme

You want one that is responsive and has customs posts at the very least. Here’s how to find them…

http://youtu.be/Q47wCZX78Uo

My thought leadership workflow is so simple…

…that you can get great results from a $249 Chromebook and less than $25 per year*. Internet connection required… :-D

IMG_3175

*Does not include training or consulting fees…

Beware of ‘extension creep’ in Chrome…

Chrome is powerful, but it’s a memory hog too! Unnecessary or inactive extensions can suck the life out of your internet experience. Do a clean up today! I’m going to…

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Use as many tools as you need…

…and not one more!

recite-14447--403856381-12cw8vv

67 Social Media Tools I recommend…

No, I don’t use all of them [my list is here and the ones that I have automated are in color in the image below] — but I know they work with ifttt.com and I believe that automation is a big part of any efficient social media work flow. When you use a tool like ifttt.com, their engineers will keep track of all the connections for you and will even alert you via email if one of your recipes break! This product is so good, that I hope they offer an opportunity to pay for it soon…

As always, I recommend that you use exactly as many tools as you need and not a single one more…

7-16-2013 9-38-12 AM

Not familiar with ifttt.com? Watch this cute girl talk it up:

As you can see, she really likes it! :-D

Here’s more of a how to:

Which blogging tool should I use; WordPress.com or tumblr?

The answer is yes! While I normally advise clients, students and readers to “never use two tools were one will do” here is a case here is a case where using both is not only acceptable but desirable. Here’s why:

  • WordPress.com is great at Search Engine Optimization [SEO] but it does not allow JavaScript or iframes amongst other things
  • Tumblr is not as good at Search Engine Optimization [SEO] but it does allow JavaScript and iframes amongst other things
  • For whatever reason — technical or political – tumblr is available as a sharing option where WordPress.com is not so you can pick the best tool for the job
  • ‘Curation’ via tumblr’s bookmarklet is a little easier than WordPress.com’s ‘Press This’…
  • They can be linked together from a technical perspective in a way that makes them appear to be one website to Google
  • They can both be scripted by ifttt.com
  • Both have great – but different – fans [which will give you more exposure]
  • You can have a unified WordPress/tumblr site for less that $20 per year

…and I’m sure there are some other reasons that I’ve overlooked!

Let me talk you through some of the issues here:

http://youtu.be/M-e-VW7MSOA

 

Can a Website Have Too Much SEO?

…and what the hell is ‘over-optimization’?

Personally, I think Matt Cutts and the Google Webspam team have waaaay too much power [which means you’ll probably never see this post!]. Watch any videos of him speaking about how the Google Webspam team treats specific technical issues and I think you’ll see what I mean. Struggling with the issue of how to adjust client sites for the latest release of updates to the Google search engine, I came across this:

Google’s Matt Cutts announced that Google is working on a search ranking penalty for sites that are “over-optimized” or “overly SEO’ed.”

Matt announced this during a panel Search Engine Land’s Editor-In-Chief, Danny Sullivan and Microsoft’s Senior Product Marketing Manager of Bing at SXSW named Dear Google & Bing: Help Me Rank Better!. The audio for the session has been published where I learned that Google has been working on a new penalty that targets site’s that overly optimize for search engines for the past few months.

Matt Cutts said the new over optimization penalty will be introduced into the search results in the upcoming month or next few weeks. The purpose is to “level the playing field,” Cutts said. To give sites that have great content a better shot at ranking above sites that have content that is not as great but do a better job with SEO.

Source: Too Much SEO? Google’s Working On An “Over-Optimization” Penalty For That

Here’s a video clip of Matt discussing the issue…

And, if you really want a scare do a search on the phrase “Google penalizes” and you’ll see that Matt and his team have mafia-like powers to ‘disappear’ people and websites!

Now, here’s my issue. Can anyone define for me exactly what constitutes ‘over-optimized’ – even Cutts skirts the issue because defining the term would be to reveal too much about the Google search algorithm would be my guess. The question I have is this, then: if most sites are ‘under-optimized’ then are sites that follow best practices ‘over-optimized’?

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Click image to enlarge…

Take for example a website that uses a tool like RebelMouse or Twylah to capture their tweets and other social media shares as Search Engine Optimization [SEO] by adding those tools as a cname extension, or one that adds a blog to a static website using tumblr or WordPress using the same approach – are these sites ‘over-optimized’ because the webmaster is clever?

See what I mean? Search Engine Optimization [SEO] is a moving target and Google-style ‘leveling the field’ means content creators are shooting at a moving target in the dark. What do you think?

Overcoming Imposter Syndrome

David Seah has some great thoughts on this thing called ‘imposter syndrome’ that Tanya Geisler discussed in her TED talk last fall…

Lauren Bacon has a really great article on Imposter Syndrome, the tendency for some people to not acknowledge recognition for their accomplishments because they feel it isn’t deserved for one reason or another. I suffer from this myself every time someone calls me an “expert”; I instantly demure, saying that I only write about what I experience, and that my knowledge and skills are not all-encompassing enough, blah blah. I hate disappointing people, and I rationalize my behavior by telling myself it’s prudent not to raise the hopes of others, since that would leave them open to the dangerous repercussions that might come from following whatever so-called advice I had. It also has prevented me from really pushing the various productivity forms I’ve made, because I’m not 100% sure that they will work for everyone. In fact, I’m sure they won’t work for everyone. People tell me I’m being silly, but I still haven’t resolved the WHY and HOW of it.

That is, until today. Lauren makes the observation that there’s a difference between expertise and infallibility, and proceeds to dissect the ramifications of not embracing your own expertise. Take heart! There are plentiful reasons why you should overcome imposter syndrome.

What I am reminded of is that there’s an underlying moral imperative that exists for me: while I didn’t want to inadvertently lead people astray with my pedantic mumblings, to not stand up for what I’m saying does not help people either. I want to see people overcome their own self-imposed barriers and achieve the kind of happiness they can share with the world. In that context, I owe it to myself as part of this community of happiness-seekers to powerfully broadcast the signal.

What I don’t like about the “expert” label is that I think it implies “superiority”. It also promises “superlative excellence”, which creates expectation, and expectation is the fertile minefield where disappointment lurks. As I hate disappointing people, I tend to avoid setting high expectations for my forms, which in turn diminishes their appeal because it looks like I don’t believe in them. However, I think I can reframe “expert” as a label not for myself, but for others who are looking for something. It’s part of being a beacon or a repeater of certain positive memes. That is a responsibility that I should be willing to take, as uncomfortable as it makes me feel, because it’s good for me and for my imagined tribe, whoever they may be. This feels a little half-baked to me still, but it’s a start.

Source: Overcoming Imposter Syndrome | David Seah

I pretty much grabbed all of David’s article in this quote, but I added him to feedly so I can track him in the future. If I’m reading correctly, then David and I agree on this; that not telling your story is just as bad as narcissism in some ways.

When it comes to social media, I believe that there is what Aristotle called a ‘golden mean’ – he defined it as a virtuous path between two vices. I think the golden mean in social media is to share what Nilofer Merchant calls your ‘onlyness’ [which she defines as “that thing that only YOU can bring to a situation. As you see yourself, others can see you and the value you bring”] with transparency and humility while avoiding the pitfall of narcissism.

Jesus himself said ‘you are the light of the world’…

So, use social media to ‘let your light so shine before men’, but, don’t go overboard. The great Indian teacher Nisargadatta Maharaj once said, “Wisdom tells me I am nothing. Love tells me I am everything. Between the two my life flows.” So it is with social media as a tool for communicating thought leadership – to be effective you must find the middle way; a way I call a ‘me’cosystem — a system for finding and sharing the things you need to deepen AND document your expertise so that you get found when people are looking for you and what you do…

In summary, don’t hide your light under a bushel but don’t blind everyone with your brilliance! If you need help with the thoughts, tools and tactics for transformational thought leadership, I offer personal digital coaching. Use the contact widget in the sidebar…

It’s in the way that you use it…

As the great philosopher Eric Clapton reminds us — it’s not the tools, but it in the way that you use them!

Still, for those who are curious, here is a dynamic list of social media tools that I use and recommend. Questions? Feedback? I’m also available for Personal Digital Coaching in how to use these tools ‘on purpose’ to prevent ‘random acts of social media’… Continue reading “It’s in the way that you use it…”

5 Cool Tools for Archiving Social Media Posts

RebelMouse

Tammy Kahn Fennell has a nice post here:

Whether you’re actively posting or just browsing through your social streams, things move pretty fast.  A post is often there one minute and gone the next. With hundreds of millions of status updates and tweets sent every day, finding them later is next to impossible. Here are 5 tools to help you hang on to those updates through archiving social media posts you’d like to save.

Do check out her original post here: 5 Cool Tools for Archiving Social Media Posts.

I’d like to suggest that the best of them all is a tool that did not make her list. It’s a tool with a name so silly I fear that many will not take it seriously, but it’s called RebelMouse… Continue reading “5 Cool Tools for Archiving Social Media Posts”

The ‘Holy Trinity’ of personal information management…

One of the most important things thinkers who aspire to thought leadership need to do is to effectively manage the information they need to nurture and nourish their expertise…

I firmly believe the single most important issue in social media is not whether or not it works to generate leads; rather, how can I add social media to my already overflowing plate and still get home for supper. I think the first place where people can find additional time in their day is by more effectively handling e-mail. Conversely, I think it’s pretty difficult to think about the idea of becoming a thought leader if you have thousands of unread e-mails in your inbox especially when e-mail can be so easy to manage…

The first of the holy trio is Gmail. There are a lot of tips and tricks that you can apply to Gmail however I don’t think any one of them is more important than this: using e-mail for what I called just-in-time information — information that affects relationships and revenue. Everything else belongs somewhere else! If your e-mail inbox doesn’t look like this then you’re going to have a hard time adding the extra work that you need to do to establish your thought leadership position…

Your inbox CAN look like this most of the time...
Your inbox CAN look like this most of the time…

The second member of the holy trio is feedly. I use feedly to track the sites, searches and sources that nourish my expertise. Instead of chasing information around the Internet I make the things I need to know flow to me. Because feedly is completely cross platform down to the smart phone level I can use it in Mac, Windows or Ubuntu [I prefer Chrome as my primary browser and all three] or on an Android or iOS device. Feedly gives me the ability to create a virtual newspaper jammed with the best content in the world and it’s free! It also allows me to quickly share the good things I find…

Use feedly to create a virtual newspaper that nourishes your expertise...
Use feedly to create a virtual newspaper that nourishes your expertise…

Last but by no means least is Evernote. Evernote is a cloud-based app that is completely cross platform down to the smart phone level so I can access the things I save from anywhere…

Evernote is the best platform for saving and sharing great information...
Evernote is the best platform for saving and sharing great information…

These three tools together give me everything I need to effectively manage the information I need to continually refresh my expertise. In the following screen cast of show you some of my favorite tips for using all three:

http://www.youtube.com/watch?v=m2X8YIK8Qrw&feature=youtu.be

These are just the first three tools in my workflow — you can find more ideas here. If you could use some help managing the information you need to stay on top your game please contact me and ask me about personal digital coaching…

“Repent! The end is near.” Prepare yourself for a world without Google Reader…

I saw the reminder again today…

If you were hoping against hope that Google was going to come to their senses and change their mind you were in denial. It’s time to wake up and smell the feedly coffee! Digg is moving too slowly to help people in transition so my official recommendation is to move to feedly…

Here’s how you can prepare for the ‘end of the Google Reader world’…

http://youtu.be/tuxmD1qOsC8

Hire a vet!

I am anti-war but pro-soldier: I don’t care how you feel about our government or the wars it wages; I do care however, about the good people who answered their nation’s call and took up arms to support our freedom. Recently I read this on the Huffington Post:

There are about 22 veteran suicides each day, a rate higher than previous estimates, based on a report released by the Department of Veterans Affairs earlier this year. Many veterans who take their own lives are over 50, but the hundreds of thousands of veterans returning from Iraq and Afghanistan also struggle to adjust to civilian life while dealing with the mental and physical effects of war on top of a weak job market. Adam Legg, a 30-year-old Naval veteran, found that he couldn’t even get a job at McDonalds after returning from tours in Iraq and Afghanistan in 2009, according to ABC News. “When you feel like you can’t take care of your family, feed them, shelter them, it’s a very, very dark place. A feeling of uselessness that maybe they would be better off if you’re not around,” Legg told ABC. Some troops don’t make it home before taking their own lives. Military suicides reached a record high of 349 in 2012, and former Defense Secretary Leon Panetta has described the situation as an epidemic.

via Veteran Suicides Outpace Combat Deaths, Child Gun Deaths INFOGRAPHIC.

My brother-in-law Jim is a vet who is also a practicing psychotherapist on the front lines; he serves returning vets 40×50 year in and year out. If you’re not Jim, you can connect to vets and those who serve them using this website; TEAM RWB

Consider this:

2013_05_VeteranSuicides

Me? I’m blessed to know a vet and I thank God for him, his family and the sacrifices they have all made in the close to a couple decades I’ve known him. His name is Tim O’Neil and you’re a fool if you don’t connect with him on LinkedIn and snap him up before someone else does! For Tim and all the other vets out there, here’s a collection of LinkedIn resources to get started. I also pledge $1,000 worth of consulting services [more if needed] to help him land the job of his dreams. What will YOU do to help a vet? Comment below…

A dynamic page of resources for those looking to take advantage of LinkedIn…

A dynamic page of resources for those looking to take advantage of LinkedIn…

http://storify.com/livingbusiness/linkedin-thoughts-tools-and-tactics

My top 10+ curation tools

http://youtu.be/OjkcHAw_YVY

[listly id=”58s” layout=”full”]

Did I miss your favorite? Correct me in the comments…

Blog This!

Perhaps the best advice on blogging I’ve ever seen…

blog-this.png

Go to the source: Blog This! Sometimes Going Back to Basics Leads to the Best Posts : @ProBlogger

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