Want to get found in Google? Watch this…
Here are the tools that I use and the order in which I deploy them. If you’d like to know more about this approach, use the contact form below!
Thinks I find along the way
Before World War II, 669 children who were destined for Nazi death camps were rescued and transported to England by Sir Nicholas Winton. Years later, they came together for a touching surprise tribute to their hero. If you can watch this without weeping, you may want to check and see if you still have a heart… :-D
h/t Philip Lima
Guaranteed to make you smile!
A nice cover of the old Loggins & Messina classic feature Jim Messina and Crystal Bernard [who apparently has much more talent than she showed on Wings!]…
Here’s a bonus cut with Pete Cetera of Chicago…
https://www.youtube.com/watch?v=GuQsW5DMerw
Apparently the joke’s on me. Here’s what the wikipedia has to say about her: “Crystal Lynn Bernard is an American singer-songwriter and television and film actress, most widely known for her seven-year-long role on the situation comedy Wings.”
Go here for more…
Complete the past…
Happy New Year! This is a guided visualization and meditation that will support you in completing 2013 and creating 2014. In this twelve minute journey, I guide you through identifying the lessons and blessings from the last year so that you can clearly envision and begin creating what you’d like to experience in the coming year. This is especially great to listen to around the New Year but you can listen to it anytime of year to complete your past, focus on your present and create your future.
Set some time aside to gift yourself with this process.
Sending you love for a prosperous and joyful New Year.
Here is the meditation…
Want to get found on Google? As an adjunct professor for Search Engine Marketing and Social Media instructor at Northeastern Wisconsin Technical College and a personal digital coach in the same space, I spend a lot of time helping people get found in Google’s ‘Zero Moment of Truth‘ — the ‘space’ where people are googling their options before making a buying decision. I’ve been thinking about the importance of stepping up in Google+ for quite some time and Rand Fishkin’s post on Friday really got me thinking. Here’s a collection of thoughts on the topic…
http://storify.com/toddlohenry/want-to-get-found-focus-on-google

Rand Fishkin has an interesting post on The Moz Blog this morning that you might be interested in if you care about getting found in search:
Many marketers are wondering about the effects of Google+ on search results, and for anyone with a Google+ profile, a few personalized searches make those effects quite apparent. In today’s Whiteboard Friday, Marshall Lee the vampire king (don’t be afraid, it’s just Rand) explains how having the right circlers on Google+ can lead to top-ranked results for even the broadest of queries in their SERPs.
Go to the source for an interesting video on the topic: Using Google+ to Appear in the Top Results Every Time – Whiteboard Friday – Moz
This blog currently has 997 followers. The 1000th person who likes the blog will get a free consulting session via GoToMeeting on the two most important things you can do to WordPress.com to get found in search…
WordPress.com bloggers should get to know the WordPress shortcodes. Here a blogger posts a Vimeo video, but because she’s not familiar with the shortcodes, the results are less than stellar…

Here’s what a Vimeo video could look like…
Voilá! Automatically displayed full-width and all I have to do is copy and paste the url. Super easy and looks great. Do it!!!
Here’s the poop on shortcodes…
I have a love/hate affair with Chrome going on. It’s the worst browser in the world [except for all the others]. One reason? It has an insatiable appetite for memory and the more tabs you open, the more life is sucked from your computer. The answer? OneTab…

Clicking the OneTab icon will immediate breath new life into your computer [if you have too may tabs open in Chrome!]…
Here’s something to put a little pep in your step this fine Monday morning:
Listen to his arsenal of zingy one-liners, and its clear that Dons figured out pretty much everything about life.
Go to the source to get the 7 life lessons: 7 Life Lessons We Learned From Don Ward, New Yorks Most Charismatic Shoeshiner VIDEO.
…when I take care of me! I love to wake up in the morning, make a pot of coffee and sit down at the computer for an hour while listening to a meditation from Tara Brach. However, I find that if I don’t exercise first thing in the day the chances that I’ll do it later decrease rapidly throughout the day so lately I’ve been making a few changes that seem to work well for me…
Instead of sitting down at the computer I put on my walking clothes, spend 5 minutes stretching and walk for 30 minutes while listening to my meditation. Then when I return home, I have a big glass of water before drinking coffee and I seem to need less to do more. I like eggs for breakfast but instead of eating them with butter and cheese I’m finding that hard-boiled along with some vegetables is a good way to go!
These are relatively minor changes but they make a massive difference in how much energy I have the rest of the day. How about you? What one positive thing could you do that would make a major impact in your life if you started doing it now? What one negative thing could you drop that would have a positive impact in your life?

Social Media Today says…
One of the most effective purposes for a business blog is storytelling. You can tell stories about your clients and your products or services, but one of the best ideas is to tell stories about your actual business. But what do those stories look like? Here are six different kinds of stories you can tell, as well as some general tips on great storytelling.
Continue reading…Tell Your Business Story, One Blog at a Time | Social Media Today.
Dr. Kristen Neff on the topic of self-compassion…
This may not seem like much, but this is HUGE news from WordPress.com:
Linking to your Google+ Profile creates an official connection between your WordPress.com content and your Google+ account. The benefit? It adds a layer of verification, confirming you are the author of your posts, and helps Google understand who created certain pages, which helps to increase the accuracy of search results.
In some cases, Google may also use this information to make your posts stand out more in search results by including your Google+ Profile information next to your listing.
via Your Blog, Plus One: Connect and Share on Google+ — Blog — WordPress.com.
Comment below if the significance escapes you…

Some of you in other parts of the country [or the world for that matter], who have school-aged children, may be shocked to know that this is the first day of school in Algoma, Wisconsin. To be honest, I don’t know if the first day of school is more difficult on parents or children. For me, the start of school means an end to my flexible summer routine and I must now live on a ‘school schedule’ for the foreseeable future so for me, I think it’s harder on me than the kids…
This is a period of shifting paradigms in my life; I am taking on new responsibilities and deciding which old ones that should hold onto. For example, next week I will teach my first class as an adjunct professor at Northeast Wisconsin Technical College. It will be the first time since graduate school that I have taught a class of predominantly college-aged students and I’m willing to bet that some things have changed about teaching at that level in a generation. Even though I have taught on and off over the past 30 years and have been teaching at NWTC at the continuing education level I am looking forward to entering this new phase of my career. I think the dirty little secret about teaching is that if done correctly, the teacher is the one who learns the most. I look forward to teaching at this level; may I mindful. May I be at peace. May I be the best version of my Self so that I can give my students the things they need to draw from my class…
I came across a quote a few weeks ago reading Eckhart Tolle‘s book “The Power of Now”. He says:
“Instead of quoting the Buddha, be the Buddha, be “the awakened one,” which is what the word Buddha means.” 1
This quote will not let me alone! I think about it often throughout the day. Why do I settle for quoting other people’s thoughts on the Internet when I really should be sharing my own? Over the weekend I had a lovely exchange with a lovely blogger named Melanie about how she needed to write her own book and yet for the past two years, I have been threatening to write a book of my own. Why is it that I encourage other people to do what I do not have the courage or discipline to do myself? Is it the imposter syndrome? Perhaps, but most likely it is a failure to discipline myself to do the work that real writing requires…
The great philosopher Wally of the Dilbert cartoon strip shares this perspective:

I’m going to start by not being a ‘social media Wally’, transporting huge quantities of quotes from my RSS reader to my blog and social media. Instead, I need to document the things I am thinking and use the tools I have to get a share of voice, which may get me a share of mind and may result in a share of market. Henceforth, I’ll be focusing on what thought leader Nilofer Merchant calls my ‘onlyness‘ and work on documenting the insights the Uni-verse has shared with me before the Uni-verse decides to share them with someone more worthy.
I almost forgot to share this; I have a friend named Tim who sends me witty things via email. In the past, many of them ended up posted to my blog and I thank him for making the contribution. Last week I told him ‘you need a blog’. His response? “Blogs are for something you write not regurgitated other people materials.” Out of the mouths of babes! The Uni-verse can stop now with the not so subtle hints. I GET IT ALREADY!!!
I’m asking you to hold me accountable as I attempt to ‘be the Buddha’. I won’t be curating as much content as I have in the past that everything I share online will end up here and I encourage you to subscribe to my updates if you would like. In the meantime however I’ll be focusing on finishing my book “Zen and the Art of Thought Leadership” which is due by the end of September…
1 Tolle, Eckhart (2010-10-06). The Power of Now: A Guide to Spiritual Enlightenment (Kindle Locations 695-696). New World Library. Kindle Edition.

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