The New Face Of Facebook

Put away your preconceived notions of what Facebook is all about.

For a long while, the consensus was that Facebook was the place where high school and university students go online to hangout, hook up, post drunken photos of themselves and act mischievous until the harsh realities of a cold world break their spirits into suits and boring 9-to-5 jobs that suddenly have them driving minivans, listening to James Taylor and reading columns like this (a fate worse than death itself).

Please click the ‘via’ link to read the rest of Mitch’s article…

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There’s No Privacy on Facebook?? Who Knew?

Are You A Facebook Slave?

Know Who’s On Facebook Because of You

Some thoughts on blogs and enewsletters

A recent seminar participant emailed me today asking my recommendations on enewsletters and I’m responding via blog post as I often do…

The biggest challenge with enewsletters from my perspective is that you have to actually do them. At some point in time you realize it’s time to do the newsletter and if you haven’t been continually gathering content, you slap something together and send it out. It’s a pity, really, because you worked hard to get someone to sign up for the enewsletter, but you’re not making the most of the opportunity.

I used to be a big ConstantContact user and I had so many problems with them that I renamed them ‘ConstantConflict’. Constant battling over spam rates and an interface that was clumsy and difficult to use. Enewsletters became much more doable and sustainable for me when I found a tool that would convert blog posts into enewsletter content automatically via an rss feed [unfortunately or fortunately, ConstantConflict doesn’t offer that feature so it was easy to let them go.]

In the blogging workflow above, all I have to do is worry about creating one perfect post [like this one!]. That post automatically goes to my Facebook Page which in turn posts to Twitter — all automatically!

When it comes to enewsletters, I’m currently using FeedBlitz and it has worked well for me for many years. My newsletter goes out to my mailing list every night at midnight. It captures anything that I posted that day and turns it into newsletter content with a link back to my post. Magic!

I have to admit I’m getting more and more interested in MailChimp [although I have to admit that I HATE THE NAME]. I’ve heard great things about them and one of these weekends when I have some extra time I’m going to do a little experimenting. If I switch, you’ll be the first to know…

Questions? Feedback? You know what to do…

Having ‘fixed’ healthcare…

…the geniuses in Congress now want to ‘fix’ the internet…

“Calls to regulate social networks in the US are growing louder as Sen Charles Schumer (D-NY) has called on the Federal Trade Commission to set guidelines for how companies including Facebook and Twitter handle user data.

In a letter to the FTC, Sen Schumer said he was concerned that users were unwittingly sharing data they assumed was private with the entire internet, and that the sites made it too difficult for users to opt out of new settings that make information public by default. “The opt-out procedure is unclear, confusing, and you might even say hidden,” he said during a press conference.

Sen Schumer’s effort comes as regulators around the globe are grappling with the tricky issue of regulating social networks. In the UK, Germany, Italy, Canada and Australia, regulators are considering how their laws may already apply to the social networks, and what new laws may be needed.” Source: Sen Schumer calls for social networking oversight | Tech Blog | FT.com

Does anyone remember Senator Ted Stevens?

httpv://www.youtube.com/watch?v=5ir_mKso_qc

Facebook Does What’s Best For Facebook

And so does Apple and so does Google, however, lately there’s been a lot of doing what’s best at the expense of the customer. Follow the ‘via’ link for the analysis…

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Disable Facebook’s “Instant Personalization”

Follow the Mashable link to regain control over your computer privacy…

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How to Restore Your Privacy on Facebook

“If you want the old level of privacy, you’re going to have to give up some functionality; if you want all the old functionality, you’re going to have to give up some privacy.”

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Is Facebook instantly sharing your data with third parties?

For years at my old job, every single time we added a new sweepstakes, contest or any new data capture form, all of the corporate parties would sit around a table and discuss the various elements of what data we were capturing. The area that we always had debate centered around whether we would default the opt-in marketing box to on or off. We always made the default off because we only wanted customers on our lists that actually wanted to be on our lists. Clearly if we were at Facebook, the default option would have a different initial result.

Last night I asked on Twitter if the new Facebook “socialization” options would be automatically transferred to sites that are using the Facebook widgets and APIs. Everyone basically said the same thing – that you must click the button to connect the website with Facebook.

Today I’ve confirmed my fear…Facebook is sharing our profile and usage data with third parties from the first moment you land on one of their “trusted partners”. Sure you need to opt-in to this “instant personalization” but guess what… Facebook already checked the box for you!

How do YOU feel about this? Is Facebook getting too big for its britches here?

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What Facebook Changes Mean for Users

I knew Zuckerberg was young, but WOW…

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40+ funny Facebook comics

Follow the link to see the others…

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Facebook is Trampling Other Social Networks

The Business Blog – Your Online Marketing Toolkit

Blogging is so common these days that it has become a part of daily vocabulary. There are around 2 blogs created every second and an estimated of around 2 million posts are updated each day. Still some small business owners don’t realize what a blog can do for their business. In a more conversational tone, blogging can be the best way to make the world have a glimpse of your business. You can easily gather a bunch of people on one platform from all around the world. Business blogging is picking up speed as the small business owners have realized the importance of it.

Follow the link to read why blogging SHOULD be an important part of your internet marketing plan…

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You Are Not Productive

If you are like most people I work with you wish you had 36 hours in every day.  What if I told you that in order to raise your productivity all you needed was a three ring binder, some paper, some tabbed dividers, and a few hours of time?

You’d say I was nuts right?  I would have said that if you had asked me that question last year at around this time.  Since then I have fully implemented the GTD system by David Allen.  It’s been working really well for me – especially now that I have the luxury of a solid eight hours of sleep at night.

If you’ve tried to implement GTD in the past and failed then this article may help you get back on track.  In this article we’re going to do a 60 second drive-by of the GTD system (or you can cheat and buy the official GTD planner). 

Step One – Building the Planner
The first step is to build the planner.  What I want you to do first is take those tabbed dividers and label them like so:

  1. Inbox
  2. Calendar
  3. Action Lists
  4. Agendas
  5. Projects/Goals
  6. Project Planning
  7. Reference
  8. Contacts

Once those are done put them in the binder.  The next step is to head over to diyplanner.com and grab the official template pack.  It’s ok to get the Classic sized pack because Adobe can scale them up to fit the letter paper we will be using.  Print out the appropriate templates that you like and add them to the binder.

Next it’s time to brain dump…

Step Two – Collection
This is the best, and hardest, part of the process.  In this step we are going to take some blank paper and write down every action item we can think of.  The whole point of GTD is that you carry nothing in your head.  If you are having a hard time remembering all the items you committed to than the list of incomplete triggers should help you out.

Step Three – Process Your “Amorphous Pile”
Now that your head is empty it’s time to sort and organize that amorphous pile of commitments into a system that allows you to do exactly what you need to do exactly when you need to do it.  If you are not familiar with contexts I’ve included a sample list that should suit 98% of the people who read this article.

In your “Action Lists” section label a page for each of these labels:

  • @Computer
  • @Home
  • @Office
  • @Errands
  • @Phone
  • Someday/Maybe
  • Waiting For

Now go through your pile and take each item one at a time.  Decide what context you will perform that action in and determine if there is anything that is preventing you from doing the action at this time.  If there is, then this action is not a “next action” and should be part of a larger project.  If not, then add it to the context list.

Step Four – Update Your Calendar
Phew… the last step.  During the processing of your pile you should have come across some items that had to be done on a specific day and time.  These items do not go into your next action lists but instead on your calendar.  Move those items to your calendar now.

Working the System
Now that you have a good system for organizing and planning the work we need to know how to work it.  What I do is first thing every morning is look at my calendar and take note of the items there.  Then I hit the next actions list and process them one at a time starting with my biggest context – @Computer. 

If I am sitting in a conference room and I have 5-10 minutes before the next meeting I grab out the @Phone list and my cell phone and start ripping through the calls.  Finally when I get home for the day I look over the @Home and @Errands list and see what I can knock out on those lists.

Do you have any practices that have helped make your more productive?  If so, I want to hear about them in the comments!

Increase the Productivity of Your Meetings

The following is a re-post of an article from my blog ProductivityPower.net.  This article examines a good web based tool for you to get more out of your meetings by making it easier to take minutes.  If you have any additional tools that you use please share with us in the comments below.

Taking meeting minutes is one of those painstaking tasks that you have to do.  Minutes are the record of what actions items you and others have committed to doing.  By capturing good minutes you will have an easier time processing the action items into your work flow than by relying on everything.A lot of people find it difficult to take minutes.  I think a large reason for this is that there is no one right way to do things.  It’s the same reason why people find Linux much more difficult to use than Windows – there are just too many ways of doing the same thing.

If that is your problem then you need to check out this web service.  It is still in beta which means that the various service plans are free until the end of beta, and they also have a free option that will always be free.  The website bills itself as a meeting planning and documenting service meaning that it helps you to create agenda, take minutes and distribute those minutes to the attendees.

I created an account and played around with it for a bit.  I can see the value in it and I think that once you get over the learning curve it could be a really valuable resource.  My favorite feature is that I can download the minutes after I enter them as a PDF file.

The way I would use this website is to create the agenda and then export that to PDF.  I would print it out and use that to capture the minutes.  I would then enter the minutes into the website.  I wish they had an OCR feature where I could scan in the minutes as TIFF images and upload those instead.  Once the minutes are entered I would export as PDF, delete them from the site and then distribute the PDF via email.

The website can be found at http://www.minutebase.com.  Check it out and tell me what you think by leaving a comment below, please.

Kick Off Your Web Project the Right Way

I don’t normally post over here very often but since this is a busy week for Todd I figured I would share a few things.  Normally I blog about making beer and staying productive but lately I’ve been spending a lot of time exploring project management, web development and freelance contracting.

Today I want to share with you some tips for getting a good start on a web project.  For those lucky souls to have hired a web consultant, defined a project and implemented it flawlessly then don’t waste your lunch hour here.  Get on Facebook or Twitter or something else and enjoy your time.

For those of us who have had projects go south here are my top four (yes, only four – if you have a fifth please add it to the comments to share with the rest of us) tips to kick off a web project the right way.

1. Clearly Define the End Result
I’ve worked with a lot of clients that expressed some vague goals like “I want a website” or “I want to rank in the #1 spot on Google for a generic keyword”.  These are not good goals to give to a consultant (unless you have a lot of money to burn, in that case – email me…). Continue reading “Kick Off Your Web Project the Right Way”

“What the hell am I supposed to write about?”

a tulip arrangement
Image via Wikipedia

I’m a huge fan of blogging for small businesses — after all, it has worked so well for me! This question invariably comes up sooner or later…

“What the hell am I supposed to write about, I own a {insert your small business here}?

Really, who cares about your flower shop, bike shop, auto parts store, or coffee house?

Answer: Your customers certainly care.

We all know by now that consistent small business blogging can drastically improve your Search Engine Optimization (SEO) and overall web presence. Additionally, a small business blog can increase your opportunities to interact with (and highlight) your customers and provide an additional occasion for you to share your expert knowledge.

Unfortunately, nothing stops a would be small business blogger faster than a perceived lack of time, and the frustration that comes with a lack of ideas to blog about.” Source: 9 Tips for Creating More Small Business Blogging Ideas

You’ll have to go to the source for Darren Rowse’s 9 ways. Questions? Feedback? Comment, call or contact me to discuss how this applies to your business…Technorati Tags: ,

Mr. Rogers on blogging

Are you a blogger?

“As bloggers, we put a lot of effort into telling our readers how to do things.

We believe that if we can just give them enough informative content that they’ll subscribe to our blog and never leave. We try to become the best teacher we possibly can, instilling wisdom down into short, usable posts that our readers can put into action right away.

But what if that’s not what they really want?

What if they don’t want a teacher to tell them what to do?” Source: The Mr. Rogers Guide to Blogging from the Heart | Copyblogger

Go to the source for the rest of the article…

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Lessons learned from 2009

Here’a a great post from Holly Green…

“2009 has come and gone, and many of us are taking a huge sigh of relief. Going through one of the worst recessions in U.S. history will certainly take the wind out of your sails. But we appear to have weathered the worst of the storm. And while the economy might not rebound with the speed and vigor we would like, it at least appears to be heading in the right direction again.

So what did we learn from the trials and tribulations of the past year? And how can we apply those lessons going forward? Here are 10 things I believe that leaders need to do differently to position their businesses for success in 2010.” Source: Blogging Innovation: 10 Lessons Learned from 2009 – Innovation blog articles, videos, and insights

Go to the source to read her ten lessons. My favorite?

“Get used to the likelihood there will be no normal anymore. The old business world that most of us knew and loved went away with the recession, and it’s not coming back. To adapt to today’s business realities, question all your beliefs and assumptions, get comfortable with uncertainty, and adjust your expectations. For most, the new ‘normal’ will be slow and sustained growth rather than a hockey-stick curve and it will continue to surprise us.” Source: Blogging Innovation: 10 Lessons Learned from 2009 – Innovation blog articles, videos, and insights

Which one is yours?

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Every once in awhile…

…I stumble upon something that I had used once and had forgotten and can’t remember why I stopped. This morning I fell in love with Shareaholic all over again…

“Shareaholic makes it easy for you to submit the web page you’re on to your favorite sharing or bookmarking service, including: digg, del.icio.us, facebook, friendfeed, bit.ly, connotea, google bookmarks, google reader notes, gmail, kaboodle, magnolia, meneame, mixx, myspace, plurk, reddit, soup.io, stumbleupon, tipjoy, tumblr, twine, twitter, weheartit, yahoo buzz, and ycombinator. You can also e-mail the web page directly to a friend.” Source: Shareaholic – The browser add-on extension to share, bookmark and e-mail web pages quickly

Why is this important? Let me try to net it out quickly…

Finding a great website may help you advance your knowledge but what if you had a way to share it with others that required little or no additional effort? Wouldn’t that be worth it? Sure, there are some websites that I keep for my own private use, but for the sites that contain good information for my ‘followers’, I can post those sites to my ‘rooms’ in FriendFeed and they show up as featured articles in the right hand column of my blog. That way, these bookmarks benefits me as well as the rest of the world and make my site more of a destination because of the valuable resources that are there! If you want to drive people to your website or blog, give me a call at (920) 486-4798 or drop me a note using the contact form above. I can help!

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