Do You Have a Personal Platform Plan for 2013?

Fellow WordPress.com bloggers, I’m sharing this one for you as an encouragement to think about how you’re spending your time here! Michael Hyatt writes:

A young man once asked a wise old woman, “When is the best time to plant an oak tree?” She answered: “Twenty years ago.” He then asked, “When is the second best time?” She answered, ”Today.”

So it is with a platform.

It would have been great if you had started five or ten years ago. But if you haven’t, 2013 is the best time ever to launch yours or take it to the next level. Why? Four reasons:

• You don’t need anyone’s permission. You don’t need to audition, submit an application, or wait for approval. You are in control of your own success.
• The technology is easier to use than ever. Whether you want to write a blog, launch a podcast, or create your own video channel, the hardware and software make it simple to get started.
• The pioneers have mapped the trail. You don’t have to figure it out on your own. You can build on the experience of others. Start with my book or Chris Brogan and Julien Smith’s.
• The cost is minimal. In most cases, you can get started for free or for a few dollars a month. The biggest investment will be your time. But even then, you can maximize your efficiency with the current tools available.

What you need more than anything is a Personal Platform Plan. Here’s how you can go about creating one.

via Do You Have a Personal Platform Plan for 2013? | Michael Hyatt.