Social media DOES work for business! Here’s proof…

“…Social media works for business and, finally, there is strong evidence to substantiate that claim.

Several research reports over the past couple of months have validated the influence of social networks like Facebook and Twitter on the buying process.

Specifically, the study of over 1,500 consumers by market research firm Chadwick Martin Bailey and iModerate Research Technologies found that “60% of Facebook fans and 79% of Twitter followers are more likely to recommend those brands since becoming a fan or follower.” Not only that, but an “impressive 51% of Facebook fans and 67% of Twitter followers are more likely to buy the brands they follow or are a fan of.”” Source: Social Media Works for Business, Study Says | MarketingProfs Daily Fix Blog

What’s stopping you from leveraging this powerful new set of tools? Please comment below…