Jeffrey Gitomer Talks Marketing, Sales, Personal Branding And Social Media

There are only a few authors out there who I feel compelled to read, consume, ingest and meditate on everything they do. Jeffrey Gitomer is one of the very few. When we started re-focusing Twist Image back in 2002, it was Gitomer’s book, The Sales Bible (and his entire Little [insert color here] Book Of… series), that really pushed me to think differently about everything from sales and marketing to personal branding and networking. The impetuous to Blog and launch the Montreal Business Book Review were ideas based on Gitomer’s writing (he’s a huge proponent of establishing oneself as a recognized authority). All of his books are business best-sellers and he is also one of the most thought-provoking and entertaining public speakers around. He is a legend, and it is a true honour to have him on the show. I’ll recommend that you not only listen to this episode, but pass it on to five of your closest friends who have been struggling with how to get ahead in business. Enjoy the conversation…

If you’ve never heard Jeffrey Gitomer, here’s your chance — I don’t know anyone who has more to say on marketing and sales for entrepreneurs and small businesses!