Don’t forget your razor!

Don’t be alarmed!

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Yes, this is toddlohenry.com — I just moved my domain to a WordPress.com site instead of Posterous. It’s all still Posterous driven — it’s just that I’ve become convinced over the past six months that Posterous is not ready for the enterprise [unless you are Guy Kawasaki]. I still use it to curate content and autopost, but not as a destination site. Comment or ‘connect’ so we can talk about how this applies to your organization or your social media workflow…

Here’s my Alexa ranking…

…after a year on Posterous. Let’s see what WordPress.com can do with this domain! :-D

If I only had one tool to use for blogging, it wouldn’t be WordPress and it wouldn’t be Blogger [although both are great tools that I use every day] it would be Posterous. I’m currently scripting my own screencast on the subject of Posterous, but in the meantime, here are a couple of other good Posterous videos to whet your appetite…

httpv://www.youtube.com/watch?v=7oluAciipZU

httpv://www.youtube.com/watch?v=qxeFOD5lZ4k

httpv://www.youtube.com/watch?v=b6iYxbcGqNo

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Here’s what’s been fascinating me for the last 24 hours…

 

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A client asked me what is the best way to include pdfs in WordPress. Since I really hadn’t thought about that for awhile, I asked the smartest WordPress guy I know what he does. He answered “I like to upload to the media library, grab the URL link and then link to it in the post. More work but better control over appearance and such.” Now I’m sure that works fine, but for now, I’m going to use Scribd [an example of which you see below]. Me? I’m always thinking ‘home bases and outposts’ [use the search box] so Scribd makes perfect sense for me. If I post my pdf there and copy the embed code here, not only do I get some powerful viewing tools [full screen, print, etc.] someone my find my blog because they found my document in Scribd…

Here’s his approach:

Here’s Scribd:

Either way works — which one is more effective depends on your objectives but I’m biased toward being ‘social’ and Scribd helps me accomplish that objective nicely. Questions? Feedback? Leave a comment or use the contact page to reach me…

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Setting up a blog is not that difficult. In fact, most people can easily use WordPress or Blogger to set one up in a matter of minutes.

With the sheer number of blogs today, estimated at 126 million by BlogPulse, only a very small percent of them are actually active and good. The vast majority of blogs are dead or dying on the vine.

Like a garden, you must tend to your blog; water it, give it sunlight and proper care.

So how do you ensure your blog will grow like a healthy garden?

Avoid these 7 causes of blog failure and you are off to a great start. Check out the tips for correcting the mistakes and then see how other bloggers have expertly done so and have planted their seeds to successful blogging.

I don’t know why your blog is failing until I take a peek at it. I do know, however, that this blog is succeeding thanks to our ‘e1evation workflow’. It’s currently ranked very highly by Alexa as you can see…

The best part is that the success is all a part of a repeatable process so we can help your blog succeed as well! You can follow the ‘via’ link above if you want to know more about the 7 reasons but if you want a successful blog, comment or ‘connect’ so we can talk about how this applies to your organization…

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In the past few weeks, I’ve had numerous conversations with colleagues, partners and in some cases, clients, about blogging and the challenges of keeping a blog up and running.

Most of those conversations come down to one thing: Content.

Do you have enough to say to sustain a blog? Do you have strong enough opinions and takes to cut through the massive sea of clutter that is the open Web these days? And, maybe most importantly, do you know what to look for when it comes to content your customers or audience might be interested in?

That last one is the key point I want to focus on today. So many brands, when they start blogging, think too myopically about blogging. I need to talk about my product or service. I need to talk about my company. I need to talk about what my product or service can do for my customers.

Sure, that’s part of the mix, but in my view, it’s actually a pretty small part.

The much larger portion of your blog’s content should focus on everything AROUND your product or service.

It never ceases to amaze me that many of my client buys the logic of purchasing a blog enabled website but falter when it comes to actually producing content. After all, what is a blog post but an email to the world about who we are, what we do, why we do it and the ‘world’ in which we do it? You can follow the ‘via’ link above to get ideas for thinking like a blogger. Comment or ‘connect’ to discuss how this applies to you and your organization…

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With job satisfaction rates at record lows and more and more people looking to enjoy a higher quality of life, millions of people are desperately trying to leave their miserable jobs and are flocking to the world of blogging and Internet marketing.If you’re already a blogger, chances are you’ve heard of Darren Rowse, Brian Clark, and Leo Babauta. These names are synonymous with blogging success and the dream of living the “Internet lifestyle”.

On the surface, blogging as a business seems like a dream job. You get to set your own hours, work from anywhere with little more than a laptop, connect with fascinating people from all over the world, and potentially have an impact on the entire world.

Now THAT’S a job!

The Truth

Don’t get me wrong, blogging does offer all these things and more and beats the hell out of sitting in a cubicle working for the man every day of the week.

Given how many people are drawn to this lifestyle, the competition to stand out and become noticed is enormous. Millions of blogs are started each day and cover every conceivable topic imaginable.

What often begins as the thought of a life working on your iPad while sitting on a sandy beach, slowly transforms into the harsh reality of what goes into building a successful and profitable business from your blog.

Before you embark on a journey to quit your job and become the next pro blogger, you need to fully understand what goes into creating a sustainable business.

This article, while primarily written for those who can to build a sustainable business on blogging has some ‘truths’ that you need to consider. You can follow the ‘via’ link above to go to the source if you want to drill down on the 10 hard truths. Business blogging to promote your existing business is an altogether different topic — comment below or ‘connect’ above so we can talk about how this applies to your business…

I use 4 out of the 5 platforms daily. WordPress is the hands down favorite of most people in this poll, but the real winner is anyone who uses both Posterous and WordPress together to drive traffic…

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In case it’s not obvious by now, I’m very passionate about ‘enabling’ technology – technology that enables people to go beyond themselves and accomplish great things. My favorites sites are sites like Lifehacker, Mashable, Stepcase Lifehack, etc. – you get the point! I read the geeky stuff looking for good, fast and cheap tools so that my clients don’t have to – I keep my fingers on the pulse of what’s happening technology and productivity-wise for you…

Because I’m out there on the cutting edge, I see a lot of great stuff come and go and each year it seems there’s ONE BIG THING I discover that changes the way I work forever. Last year for example, it was ‘mastering’ WordPress – that one thing had a fundamental impact on my business and my life, in fact, most of my business now revolves around WordPress in one way or another. Well, if someone asked me what is the coolest tool or technology I’ve mastered in the past five or ten years, my answer, without a doubt would be rss feeds and readers. RSS? Yes, RSS! Continue reading “Tactic #2: ‘Listen’ to the internet…”

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If, like many bloggers, you started out using a free hosting platform, there may come a time when you want the increased flexibility of a self-hosted paid platform.

The question many bloggers ask is: “Which blogging platform is the right one for my needs?” but the answer may be far from simple.

For a start there will rarely be just the one best platform for you to choose but you will often be confronted with a range of options which could fit the bill.

It may be that  you just want to  avoid some of the restrictions associated with your previous free blog such as limits over they type of content you can publish or restrictions on placing adverts on the blog.

If that is your only concern then you may not be too fussy about your new platform and your only consideration may be how easy it is to transfer your old blog to the new host.

We use a combination of Posterous + WordPress to accomplish our blogging objectives, but we’re well versed in many forms of Content Management Systems. Comment below or ‘connect’ above so we can talk about how this applies to your business…

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There’s an 800-pound gorilla in the room and we haven’t really addressed it yet. We talk about how to blog and some techniques to make it easier. We even talk about some places and ways to get ideas for blogs, but one thing we don’t talk about a lot is that sometimes you just don’t want to blog.

You don’t feel like sitting down at the keys and pumping out good content for your audience. There are a million other things to take care off, why not just take some time off?

We’ve all given you hundreds of reasons to blog. Well, I’m going to take a different approach and give you 23 things that shouldn’t stop you from blogging. How many of these excuses have you used before?

You can follow the ‘via’ link above to go to the source if you’d like the list…

httpv://www.youtube.com/watch?v=BiCn6y6JU8o

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