After the fact; applying ‘Einstein’s Razor’ to transformational ‘thought leadership’ marketing…

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Earlier this week I had the opportunity to speak to a group of interior designers about how to become known on the Internet. It was one of the most enjoyable presentations I have given in a long time because 97% of the audience were lovely females from co-eds at UWSP to practicing interior designers, but I digress…

Many people in this audience were new to social media and it quickly became clear that the primary focus should be what’s the least amount of tools and work I can do to get started in the social media space. The conversation around that topic inspired me to come up with the following diagram and the explanation that follows it. I hope you find it useful…

mecosystem too

Questions? Feedback? Comment below or connect with me so we can talk about how this applies to you and your situation…

By the way, here’s a copy of my opening presentation…

…and a link to my notes

How to make feedly your default rss reader in Chrome

Do you love feedly as much as I do? Here’s a short 3 minute lesson on how to make it your default rss reader:

Here’s the text to copy and paste:

http://www.feedly.com/home#subscription/feed/%s

Of course, you can also subscribe using the Feedly Mini button but if you’re used to using that RSS icon this will help! Questions? Feedback?

Twitter

Twitter has become increasingly important to me since the changes Google made to Google Reader on 11/1/11. Here’s how I’m currently using Twitter for maximum impact in my curation workflow…

Twitter has become increasingly important to me since the changes Google made to Google Reader on 11/1/11. Here’s how I’m currently using Twitter for maximum impact in my curation workflow…

http://storify.com/e1evation/tactics-for-thursday-the-4-ways-i-use-twitter

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