Thinks I find along the way
Ponder this:
Twitter is a network that praises transparency. If you’re honest about who you are, you can’t go wrong in your tweets, right?
Well, there’s honest as in “I made a mistake and now I’m owning up to it”, but there’s also honest as in “here is all my personal info, do with it what you will”. In your path to honesty and transparency online, here are 5 things you should never, ever share.
Source: 5 Things You Should Never, Ever Share On Twitter – AllTwitter
Jeffbullas’s Blog
Get the scoop here: 72 Fascinating Social Media Marketing Facts and Statistics for 2012.
Thanks for the tip of the hat to http://e1evation.com!
Have you ever consciously noticed or ‘felt’ a very positive impression about someone after having met them? It’s almost as though they emit an aura of energy that you can sense not only when they are physically present, but also even when you simply are thinking about them.
For me, thinking, acting and being positive has become a way of life. I constantly search for the ‘good’ in every person, experience and thing. I have become a much more resilient, content, peaceful and happy individual as a direct result of approaching life with a positive mental attitude. This includes reacting to everyday occurrences (good or not so good), meeting others, responding to things I encounter (reading a book, listening to a song, watching a movie, observing nature).
The concept of Free Will plays a major part in this approach, i.e., acknowledging that each of us has and makes a…
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Tim Allen is one of my favorite comedians and I love the show ‘Home Improvement’…
For three years, I’ve been wanting to do a weekly live broadcast and now — thanks to Google+ Hangouts on Air — today’s the day! Watch this…
You can connect with me in Google+ at toddlohenry@gmail.com to participate live at 15:00 CDST [GMT-6] [only people in my circles can attend] or you can watch the stream here:
I just concluded my ‘lunch and learn’ series on information and content management at The Docking Station in Green Bay, WI today. The first two classes were shot via video camera and unfortunately you can’t see the screen but you can hear the narrative. The last class was captured using a Google+ hangout and I’ll be using that from now on. Questions? Feedback?
This is [almost] everything I think I know about the topic with a couple of bonus videos thrown in at the beginning…
…featuring a tool called Gist and you can see it here over the internet!
Here’s a brief outline of my intro:
This event is hosted by my friend Dana VanDen Heuvel at The Docking Station in Green Bay, however, thanks to the new functionality in Google+ of being able to broadcast a hangout over the air in YouTube, I’ll be broadcasting and recording the event in this post at Noon CDT. You can either watch it here or join more directly by connecting with toddlohenry@gmail.com in Google+…
Here is the Google+ Hangout video from the event:
A daily roundup of interesting stuff that didn’t quite make it as a blog post on its own.
Some people like to make things overly complicated. Me? Sometimes I like to grossly oversimplify things and take them back to the basics. Example? ‘Thought leadership’ marketing. To my mind, if you want to be a thought leader there are only two things you need to do well:
Everything else is just details…
When it comes to effective business development, or marketing and sales again, I think there are only two activities you need to master:
Again, everything else is just details…
Whether you are a freelancer or running a large enterprise I believe there are 7 databases you must manage effectively to succeed. They are:
That’s all there is to it! If you can effectively manage these 7 databases you can go from reacting to your market to dominating your market.
Questions? Feedback? I’d be happy to expand/expound on any of these topics…
I coach a lot of people on how to use WordPress effectively for ‘thought leadership’ marketing. One of the most important things to include in every post is a relevant picture. Why?
Go to the source: How to easily include images in your posts… | e1evation.
I coach a lot of people on how to use WordPress effectively for ‘thought leadership’ marketing. One of the most important things to include in every post is a relevant picture. Why? HubSpot says:
If you’ve ever read a book with a child, you probably know they find pictures more interesting than words; but are adults really that different? I wouldn’t be surprised (or offended!) if you found yourself gravitating more towards the picture in this post than the copy. But images drive more than just attention — they drive engagement. In fact, just one month after introducing timeline for brands, Simply Measured reports that engagement is up 46% percent per post, and visual content (photos and videos) have seen a 65% increase in engagement.
Effectively using images in a blog post is an issue however, that separates blogger sheep from goats. In this screencast I focus on a couple of ways bloggers can easily get images into their posts with an emphasis on my favorite blogging tool, Zemanta for both WordPress.com and hosted WordPress…
[View the story “Other ‘images in posts’ screencasts” on Storify]
Storified by Todd Lohenry · Mon, Apr 16 2012 12:10:24
I’ve officially told over 100 stories with Storify so I guess you can say that I officially love it! Thanks to the guys at Storify — especially Burt and Jeff — who make and support such a great technology. I think the future of blogging looks a lot like Storify…
Here are some of my best Storify screencasts in one handy playlist…
Here’s a mindmap and a screencast about my top 3 Twitter tools and the way I use them…
Now, here’s how they all fit together!
My top Twitter screencasts playlist:
Questions? Feedback? btw, here’s a little riff on how to use playlists in case you’re not familiar:
Twitter, Facebook, LinkedIn And The Social Media Bill Of Rights [INFOGRAPHIC] – AllTwitter
I talk frequently about curation and what a valuable tool it is. I teach my students and clients that the time to curate content like this is when you find the paragraphs you WISH you’d written and you can add value to the curated content in the process. Jeff Goins is one of the most influential writers in social media and he recently shared this:
The privilege of leadership used to belong to a select few. The social elite. The especially charismatic. The unbelievably successful.
You used to have to be the head of your own organization. Or carry a prestigious title. Influence was earned slowly over time. And few had access to it.
But now, that’s all changed.
In the age of ideas when the exchange of information is as easy as a click of the button, anyone can be a leader. In the traditional sense, leadership is dead, and influence has replaced it.
So what do you — someone who wants to lead — do?
Become a thought leader
There’s a war out there, old friend. A world war. And it’s not about who’s got the most bullets. It’s about who controls the information. What we see and hear, how we work, what we think… it’s all about the information!
—Cosmo, SneakersStart a blog. Launch a podcast. Begin recording videos of yourself and posting them on YouTube. Share your ideas with the world, and see which ones spread. This is what you need to do to see your influence grow.
In the age of the iPod, when we have instant access to gigabytes of teaching for free, the person with the best data (not the most) wins.
We don’t need more information. We need better information. We need compelling reasons to believe in a cause worth following. And those sharing them will be the leaders of tomorrow.
So where do you begin?
How about with collecting information? With becoming a learner (again)?
As they say, “leaders are readers.” But leaders are also conversationalists and event attendees.
They take people out to coffee and make friends at a party. Introvert or extrovert, they put themselves out there.
And if you want to lead, you will have to do the same.
An opportunity to lead (and learn)
Be honest. You don’t need more information. You need better discernment. I recently heard Alli Worthington share the following:
I hate it when people say they don’t know how to do something… Have you heard of Google?!
We all know this. Still, we struggle with knowing what information to believe or follow. So many choices, so little results. We just get paralyzed.
We need a process to curate. To figure out what works for us and what doesn’t. This is why I love organizations who demonstrate excellence of thought leadership not only through their example, but also through organized efforts to bring ideas and leaders together.
Source: How to Be a Leader in an Age of Information Overload | Goins, Writer
Me? I think Michael Moon of Gistics nailed it in his epic book Firebrands back in 1996. Moon hypothesized that we have now entered into a “5th Era” of man; the era of ‘trust networks’…
The potential that Jeff Goins describes is to use the “good, fast, and cheap” publishing tools available to us to become a ‘thought leader’ who heads up a trust network. If you’re intrigued by Jeff’s ideas but have no clue as to where to start comment below or use the ‘connect’ form; I offer the tools and the tactics – a ‘process for curation’ that can help you establish a thought leadership position through effective content management and content marketing…
The first commandment of social media is ‘share, share, share’. A blog should be designed in such a way as to facilitate that sharing, both for the author AND the reader. Here are some practical tips on how I use sharing from my blog to drive traffic and engagement…
Bright, shiny objects! 
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