Google again showing third-party reviews in local results

See: https://searchengineland.com/google-showing-third-party-reviews-local-results-288978

Negative reviews from ex-employees are finally against Google’s guidelines

Google recently updated its review policies to clarify that reviews left by former employees are considered to be in violation of its guidelines. Columnist Joy Hawkins explains that this was (unfortunately) necessary.https://searchengineland.com/negative-reviews-ex-employees-finally-googles-guidelines-288390

Mind your business: Our top local search columns of 2017

Search Engine Land’s most widely read local search columns from 2017 covered a wide range of topics, from algorithm updates and new Google My Business features to Facebook’s local search capabilities.
https://searchengineland.com/mind-business-top-local-search-columns-2017-288650

How independent reviews influence Google’s trust in your brand

Cultivating user reviews is an integral part of any search strategy, especially for local businesses. Columnist Pratik Dholakiya discusses the impact of reviews and provides tips for where to focus your efforts.
https://searchengineland.com/independent-reviews-influence-googles-trust-brand-288301

Local Search Survey: Average Earnings & Most In-Demand Skills

A recent survey of the local search industry found that SEOs earned an average of $61,711 in 2017. SEOs charged an average of $110 per hour, on top of a monthly retainer fee of $1,670.
https://www.searchenginejournal.com/local-search-survey-average-earnings-demand-skills/230953/?utm_content=buffer75802&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer

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Must See Statistics for Search Engine Optimization

SEO highly valued when a business operates online. SEO is not rocket science. SEO’s result based on how much time invested in research and analysis. Organic traffic on websites means a lot when operating a business online!

 

Source: Must See Statistics for Search Engine Optimization – Infographic

 

Edward Snowden on Passwords

Unboxing: Samsung Galaxy S6 and S6 Edge

David Amerland: What Kind of Economy Are We In?

Finding your breakthrough idea

How to prune your Google Plus circles using Circloscope

How Are Websites Built in 2015?

Evernote helps you remember everything and get organized effortlessly. Download Evernote.

How Much Copy Should You Write on Your Homepage?

power-of-hashtag-infographic

How to Improve the SEO of your Tweets

Google and Twitter recently struck a deal that will help Google surface relevant Tweets in searches. As a result, Twitter gains valuable free traffic and Google gains valuable real-time content.

Why should you care? You can spend significant time on SEO to gain access to FREE traffic. The same is true for Tweets and social media. Tweets that appear in Google increase exposure to your brand. So how do you increase the odds that your Tweets get indexed? Let’s get started.

The deal between Google and Twitter is early but Danny Sullivan, a widely cited authority on SEO, believes that Google will stick to its guns and value the criteria to surface Tweets that it uses to surface other content. Furthermore, Stone Temple Consulting did a preliminary dive into factors that improve a Tweets indexability.

via How to Improve the SEO of your Tweets.

I love Chromebooks. Do you?

http://ift.tt/1IN2jLV
via IFTTT

Know The Difference Between Queries And Keywords via @neilpatel

In casual conversation, the terms “keyword” and “query” mean roughly the same thing. We know what someone is saying (or writing) when we see the word “query” where it should be the word “keyword.”

But there is a difference between the two. A query is different from a keyword.

This seems like a semantic and rather annoying little difference. In some ways, it is. But as search professionals, it helps to be informed about the difference, so we can better communicate with our clients, our service providers, and our team members. What’s more, knowing the difference between queries and keywords helps us to become better at our jobs as SEOs.

via Know The Difference Between Queries And Keywords | SEJ.

Professional vs Personal Social Media

Interesting perspective on a great article…

Max Hemingway's avatarMax Hemingway

Having read an article from HBR on “How to Separate the Personal and Professional on Social Media” I decided to look at the Social Media tool I often use and in what part of my Professional and Personal life they fall.

Working on from my Personal Knowledge Management System there are a couple of others shown in the diagram. This is just my quick classification of SMT (Social Media Tools) – everyone else may have a different view such as Facebook for business to reach consumers in particular markets. However it is worth looking if you class the tools as Professional or Personal. A few do sit in the middle for me as they have a place on both sides of the page.

Some of the tools are clearly for Professional use, but some do step either way across the line.

One potential way of keeping things apart…

View original post 432 more words

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How to Create a Great Morning Routine

The first hour is the rudder of the day. A great morning routine makes for a great thought leader…

Lidiya K's avatarLet's Reach Success

Knowing the benefits of having a morning routine is the first step of the process. After that comes the decision to create one, and the many trials until you find what works best for you.

A great morning routine starts with getting up early, and then you add a few positive, healthy and successful activities that will get you energized and ready for the day.

But what should these be?
And in what order do you need to do them?

There’s no ideal routine, of course. It takes time and experiments so that you can create the perfect one and make it a daily habit of yours.

But if you are looking for an example, for a step-by-step guide, for an exact morning ritual that has all the important elements it should, then here’s one.

The following infographic (which is my first one, by the way) contains all the things…

View original post 156 more words

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