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More good thoughts from Heidi Cohen

Social media is like a hungry teenage boy. As any parent will tell you, when it comes to food, they’re never satisfied. Similarly, social media has a voracious appetite requiring continual feeding in the form of content and communications in a variety of formats.

What’s a marketer to do keep your social media initiatives sated? Here are seven tips to develop appropriate content and engagement to nourish the social media beast, regardless of which platforms you use.

Source: How To Feed The Social Media Beast | Heidi Cohen

Go to the source if you want to learn more about how Heidi feeds the beast. Me? I use Google Reader to search for content that is in alignment with my brand and my blog so that I curate or create content that is in alignment with my customer value demands. Comment, call or ‘connect’ so we can talk about how this applies to you and your organization…

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65% of internet users have paid for online content

If you’re a blogger looking to generate revenue, here’s something that might interest you…

“Nearly two-thirds of internet users – 65% – have paid to download or access some kind of online content from the internet, ranging from music to games to news articles to adult material. Music, software, and apps are the most popular content that internet users have paid to access or download, although the range of paid online content is quite varied and widespread.” Source: 65% of internet users have paid for online content | Pew Research Center’s Internet.

Pew always does a good job! If you’d like to read the entire study, you can go to the source. Comment, call or use the contact form to connect so we can talk about how this applies to your business…

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