Category: Technology

Here are mine [hint — you’ll want to right click on these images and view them in another tab so that they’re legible!]…

What are YOUR favorites?

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Leaving for Germany as I am tomorrow morning, I’m moving way too fast to do this justice, but if you’re a social media maven or online community manager [or both!], tumblr is a tool that you may have overlooked for it’s sheer simplicity. If that’s the case, look again. Here are at leas 5 reasons why I’m adding tumblr to my social media utility belt..

  1. Simple yet powerful…
  2. It can auto-publish to both Facebook profiles and fan pages making it a great community manager tool
  3. It has a great iPhone interface making it the perfect onsite reporting tool
  4. It works with Shareaholic or it’s own bookmarklet making it a perfect page sharing tool
  5. Marc LaFountain, the Community Ambassador. He’s a god amongst men in the social media space…

This is just a partial list of all the cool things that tumblr can do — you’ll want to go here to get a more complete inventory. As I head to Germany to cover the Agritechnica show for AGCO, I’ll be liveblogging the trip as well as the event. Track me on my Dashboard and see how well it works as I run it through my FriendFeed…

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Image via CrunchBase

I write frequently about my disdain [hatred is too strong a word] for Microsoft and their evil licensing practices and my newfound love for Ubuntu. Over the weekend, the two final barriers to moving ‘full time’ to Ubuntu were removed. I wrote about one last night — VirtualBox allows you to run Windows seamlessly inside Ubuntu for the application or two you just can’t do without. The last remaining app I needed was a text expander like Texter for Windows or Text Expander for Mac that takes blocks of text and reduces them to keystroke combos. Lifehacker puts it this way…

“You write some blocks of text over and over. “My address is …” for example, or addresses you enter frequently into mapping web sites, or a list of email addresses. Text expansion tools instantly write those blocks for you when you write a trigger word, and are smart enough to auto-insert dates, text you’ve just copied, and then move the cursor to where you’ll be. On Windows computers, your Lifehacker editors use Texter, while the Mac writers run TextExpander (your sole Linux stalwart is tinkering with AutoKey at the moment). Save yourself a few words at a time, and soon you’ll have freed yourself from hours of mechanical typing.” Source: Top 10 Productivity Basics Explained – Productivity – Lifehacker

So today I found Autokey and while it’s a different paradigm than As-U-Type which has been my Windows favorite for many years, it shows great promise. Henceforth, I’ll be working on an experiment on my home computer to NEVER boot into my Windows partition. The transition is now as complete as it’s going to get for awhile. So long Windows — hello, Ubuntu!

btw, go to the source on the blockquoted article; the top 10 productivity basics post is priceless!

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Google Reader Logo
Image by Casual Chin via Flickr

…to STOP using Google Reader? $25,000 wouldn’t cut it for internet maven Louis Gray…

“Information is power – and the ability to take in more information more quickly than anybody else, all in one place, is an incredible power. The Web has been built to enable all of us to share and distribute information quickly, through new posts and links.

Tools like RSS (Real Simple Syndication) let us pass information from one site to another, letting you get updates in a single location – be it to your favorite blog posts, your favorite news and sport sites, or simply updates from friends’ videos on YouTube and updates on Flickr. RSS Readers capture updates from all these RSS feeds in one application or on one Web site. In my opinion, the very best RSS reader is Google Reader. It has become such a mainstay of my online activity that I’ve determined its value to me is easily in the tens of thousands of dollars per year.” Source: louisgray.com: Why I Wouldn’t Accept $25k To Stop Using Google Reader

If I were you, I’d go to the source on this one and read the rest of this great post! And btw, if you missed my free online Google Reader class last week, contact me and I’ll send you a link to the recorded session…

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“Usability.

Yaaawn, right?

Think of it like this: the art of making it as easy as possible for your blog’s visitors to do exactly what you want them to do.

That simple, super-effective tip on putting your feed icon high up in your sidebar is usability at work. So is putting social media buttons at the bottom of your posts. So is putting popular posts in your sidebar. In fact, some of the coolest, simplest things you can do to get more subscribers, links and loyal readers come from usability.” Click here to read more…

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“A common perception is that in the aftermath of the dotcom crash of 2001, the market remains flooded with information technology (IT) workers with skills, but no jobs.

However, the reality is just the opposite. In fact, an IT worker shortage is hitting companies across the nation, including southeastern Wisconsin.

As the baby boom generation drifts off into retirement, the next generation is not as large, and the talent pool is not as deep. That equation recently prompted Microsoft Corp. founder Bill Gates to declare that North America has a “pretty significant shortage” of IT workers.

The Wisconsin Department of Work Force Development projects that there will be approximately 12,745 IT jobs in Wisconsin by the year 2014, which would be up 12.3 percent since 2004.” Click here to read more…

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httpv://www.youtube.com/watch?v=pWcM0wowUSs&feature=player_embedded
Boy, do I need this!
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Image representing Google Reader as depicted i...
Image via CrunchBase

Are you fascinating? I sure am and Google Reader is the reason why — well, one of them anyway!

“The primary goal of your social media activities—whether for your personal brand or your organization’s brand—is to establish yourself as a fascinating subject-matter expert. The only exception to this is if you are a household name celebrity like Lance Armstrong, Oprah or Barack Obama. If you are this level of celebrity, then tweeting or updating, “I’m at Starbucks on the way to fly VirginAmerica to Vegas” is cool.

For the rest of us, the challenge is to achieve a consistent level of fascinating information about your area of expertise. The answer is simple. First, it helps if you actually know what you’re talking about. If you don’t, it may be better to let people wonder if you’re clueless rather than participating in social media and removing all doubt. But let’s say you’ve crossed the Rubicon.

Then it’s all about finding good stories, videos and blog posts about your subject and providing links to these sources. For example, if you own a restaurant, then you could post a link to The Second Annual New York Foodie Photo Scavenger Hunt, Cilantro Haters, It’s Not Your Fault, and Check It Out: Get Your Groceries At The Library. Do this for a few months, and people will recognize you as a food expert. And guess what? They’ll come eat at your restaurant.

Then the next question is how you can find these stories, videos, and blog posts. I have four methods for you to use:” Source: How to Be Fascinating : The World :: American Express OPEN Forum

Guy goes on to offer these 4 tools:

  • StumbleUpon
  • SmartBrief
  • Interns
  • His own service, Alltop

As much as I love you Guy, I have to take issue here. Ummm, how could you NOT mention Google Reader? Yes, StumbleUpon and SmartBrief are two great sources but I can manage hundreds effectively in Google Reader. In fact, because of Reader I don’t need interns! True, Alltop is one of the places I tell every client to go but Google Reader is the killer app for news aggregation. I broke it down here a long time ago…

So to Guy, or whatever intern reads this, please add Google Reader to your list — nothing makes you fascinating faster than Reader!

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httpv://www.youtube.com/watch?v=y3z7Tw1K17A
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Top 20 Free Applications to Increase Your Productivity

“The Internet is loaded with free software, making it hard to know which one’s you really need. This article will act as your guide to the top 20 free applications (Web and Windows) for increased productivity.” Click here to read more…

Don’t forget to check Google Pack and Ninite to grab some of this software!

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How to choose the Twitter client that’s right for you

Good, better, best

More than a third of all tweets are sent by people visiting Twitter’s default Web client. Which is too bad, because Twitter, as a website, is by far the least effective way to use Twitter as a network.

But even though just about any third-party client will provide you with a better way to use Twitter, picking the client that’s right for you can be daunting. Should you install a client or use one that runs in your browser? Which features are really necessary? Should you pay for any of these services?

I typically prefer browser-based clients because I think its easier to move between browser windows than separate programs, but I wouldn’t turn my nose up at an installed client with a really great feature set just for that. The best client for you is the one that fits your workflow — if you really need to be able to schedule tweets to be effective and a client doesn’t give you that option, then it’s the wrong service for you, even if everyone else loves it.

via smartblogs.com

Agreed — browser based is the way to go. Platform independent and always available. Me? I’m a HootSuite guy — I love everything they do from the web to their Android app. How about you? btw, you can follow the ‘via’ link if you’d like to go to the source…

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10 Ways to Get the Most Out of Technology

!
Image by ismh_ via Flickr

“Your gadgets and computers, your software and sites — they are not working as well as they should. You need to make some tweaks. But the tech industry has given you the impression that making adjustments is difficult and time-consuming. It is not. And so below are 10 things to do to improve your technological life. They are easy and (mostly) free. Altogether, they should take about two hours; one involves calling your cable or phone company, so that figure is elastic. If you do them, those two hours will pay off handsomely in both increased free time and diminished anxiety and frustration. You can do it.” Source: 10 Ways to Get the Most Out of Technology – NYTimes.com.

You’ll have to go to the source if you want to hear the Times perspective on the 10 ways you can more effectively manage your technology in the new year — most of the suggestions are sound. You might also want to read this post for some things you can do to get a ‘new’ computer for the new year…

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The way we get our news is changing

Image representing Google Reader as depicted i...
Image via CrunchBase

Interesting data from a great source that should have you thinking…

“In the digital era, news has become omnipresent. Americans access it in multiple formats on multiple platforms on myriad devices. The days of loyalty to a particular news organization on a particular piece of technology in a particular form are gone. The overwhelming majority of Americans (92%) use multiple platforms to get news on a typical day, including national TV, local TV, the internet, local newspapers, radio, and national newspapers. Some 46% of Americans say they get news from four to six media platforms on a typical day. Just 7% get their news from a single media platform on a typical day.

The internet is at the center of the story of how people’s relationship to news is changing. Six in ten Americans (59%) get news from a combination of online and offline sources on a typical day, and the internet is now the third most popular news platform, behind local television news and national television news.

The process Americans use to get news is based on foraging and opportunism. They seem to access news when the spirit moves them or they have a chance to check up on headlines. At the same time, gathering the news is not entirely an open-ended exploration for consumers, even online where there are limitless possibilities for exploring news. While online, most people say they use between two and five online news sources and 65% say they do not have a single favorite website for news. Some 21% say they routinely rely on just one site for their news and information. ” Source: Overview | Pew Internet & American Life Project

Me? I use over 600 online sources aggregated in one great tool; Google Reader! Occasionally, I listen to WTAQ, but that’s not for the news — it’s to catch my good friend Jerry Bader! I rarely if ever watch television or read a dead tree newspaper for the news — I get it ALL online. I’ve covered my methodology in great detail here and here. Comment, call or contact me if you’d like to take your news aggregation needs to an unprecedented level…

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Why email won’t die anytime soon

Image representing Gmail as depicted in CrunchBase
Image via CrunchBase

If you follow the tech media, you’ll know that every few months, some journalist or blogger will start speculating about the imminent demise of email. Headlines along the lines of “Email is Dying” or “The Death of Email” show up in RSS feeds all over the place. You know the drill. This has been going on for years and we’re surprised this argument hasn’t (pardon the pun) died out by now.

Here are some of the points that tend to be be raised:

* People today, especially young people, prefer the immediacy of IM and SMS. So email is dying.

* A variation on the above is that email is old technology (it dates back to the early 1970s) based on the concept of traditional postal mail and doesn’t suit our current needs very well. So email is dying.

* The amount of spam is huge. So email is dying.

One of the more recent claims that email will soon be a thing of the past came from none other than Mark Zuckerberg, founder of Facebook. Incidentally, he said this while launching Facebook’s new messaging system…

Email, however, is most definitely not dying, and here’s why.

via Royal Pingdom » Why email won’t die anytime soon. You can follow the ‘via’ link to go to the source and read the rest of the article if you’d like to dig a little deeper but in the meantime, if you have to use email, use Gmail or Google Apps for Business. Comment, call or use the contact form to connect so we can talk about how this applies to your business…

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Email Overload: Download a Free Copy of David Allen’s Email Rules

Getting Things Done
Image via Wikipedia

Having problems managing email?

David Allen, author of Getting Things Done and inspiration for a lot of posts ’round these parts, gives away a free four-page PDF at his website that covers his basic principals for keeping email organized. Getting specific without going too in-depth, he explains the ‘two minute rule,’ why action-able emails should be kept separate from others, and why creating your own system—such as Gina’s [Trapani’s] modified ‘Trusted Trio‘. Great reading for GTD neophytes, and a good brush-up for the rest of us.”

Click here to get your copy! If you’re a Gmail user [and I hope you are] there’s more information here on how to use Gina’s system with Gmail or Google Apps mail.

Me personally? I use Gmail and Google Apps mail in conjunction with Remember The Milk [RTM]– the powerful task manager with the equally funny name. RTM gives me special tools to use within Gmail that allows me to convert an email to a task. In all fairness, Google now includes this feature in their task management system, however, it was not available when I built my approach to task management…

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At least 3 reasons why I’m not Buzzing with enthusiasm

Image representing Google Reader as depicted i...
Image via CrunchBase

At least two people in the Googleverse are underwhelmed with Buzz; me and internet maven Richard Scoble. Scoble bats first…

“Together with a lot of web workers, I depend on being able to skim through information sources quickly. Services like Google Reader are well-optimized for doing this, especially in List mode. (To turn on List mode, from the “All Items” view, click on “Show: List” in the blue bar at the top right of the screen.)

The List views in Gmail and Google Reader make it easy to look at the subjects of posts, and scroll through them quickly. Google Buzz, unfortunately, uses the threaded conversation approach of Google Wave, but without the tools for controlling what appears on the screen that Wave has.

I hope that the limitations of Google Buzz’s interface are just growing pains. Maybe the designers of Buzz didn’t anticipate that some posts would generate hundreds of comments. So let’s hope that they’ll give us the tools to use the service efficiently, or, as one commenter suggests, Google Buzz users might give up on it before it’s a week old.” Source: Google Buzz: Not Efficient? – WebWorkerDaily

On his own blog, Scoble goes on to say…

“OK, now I’ve had a bit of time to play with Google Buzz and everywhere I look I see a badly-executed copy of FriendFeed.

With two important exceptions:

1. Google Buzz actually has a lot of users and much better information flowing through its veins. There’s a reason that FriendFeed doesn’t have many users: it has some very anti-user features that retard user adoption (back when I was excited about FriendFeed I kept hoping that FriendFeed was going to fix some of their issues).
2. It has pretty nice location features built in, especially if you use Google Maps on Android.” Source: Google Buzz copied FriendFeed’s worst features, why?

If you want to read the rest of his rant, go to the source. Here’s my random list of pet peeves…

  • I don’t even like to get electronic newsletters because they’re a distraction; email is for email and needs to be segmented from social media…
  • Information comes into Buzz, but it can’t get out; no rss output for the things I want to share
  • Insufficient keyboard shortcuts; what happened to e for email like Reader? Google Reader is perfect for my needs — Buzz is like a fly droning around my head while I’m trying to concentrate…

What do you think?

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Opportunity of a lifetime!

“So, there’s plenty of bad economic news floating around. From the price of oil to Wall Street to bailouts to the death of traditional advertising.

Which is great news for anyone hoping to grow or to make an impact.

Change (and the fortunes that go with it) is almost always made during the down part of the cycle. It might not be fun, but it’s exciting. (Where do you think Google came from?) The opportunity is to find substantial opportunities (in any field) that deliver real value and have a future. Those jobs/investments/companies/ideas are undervalued right now, but not for long.” Click here to go to the source…

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What’s Your Killer “Technology”?

The word “technology” is in quotes because I want to expand your view of how it’s used. Businesses that get talked about do something different from other businesses. Being different is such an essential ingredient in marketing a small business.

You must also work, however, to bring that difference to the forefront of all marketing communications by developing tools that promote your point of view and your core difference.

It’s not enough to say that you’re different; you’ve also got to develop tools and materials that illustrate that difference. So in that vein, your technology could be a seven-step approach, a discovery audit, an actual technological product advancement, a coaching process, a set of tools, or proprietary software.

The key is to capture what it is that you do that’s unique and valuable and expand it into something that you can build a great deal of your educational content platform around. Think of this as your organization’s signature tool.

via openforum.com

My ‘signature tool’ is the ‘e1evation workflow’ — you can read about here…

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Measuring The Total Economic Impact Of Google Apps

TCO of Google Apps for Business http://d1.scribdassets.com/ScribdViewer.swf?document_id=45418041&access_key=key-wkav43yxomjyocn46fh&page=1&viewMode=list

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