7 Local Business Marketing Trends & Predictions for 2018 https://t.co/2W7vTqFe6G #blog pic.twitter.com/wSgKNGRgpK
— Todd Lohenry (@toddlohenry) January 20, 2018
Five Local Search Myths About Managing Your Local Data via @BuzzSumo https://t.co/JCLBj2fLAS
Five Local Search Myths About Managing Your Local Data via @BuzzSumo #blog https://t.co/JCLBj2fLAS
— Todd Lohenry (@toddlohenry) January 20, 2018
Check It Out: ReachLocal Top Posts of 2017
The end of the year is a time for personal and professional reflection, and it’s a great time to see what was successful and what wasn’t. So, let’s focus on the successful and take a minute to revisit the most popular ReachLocal blog posts in 2017! Source: Check It Out: Our Top Posts of 2017
Google adds keyword functionality to the AdWords app
Advertisers can now add, edit and remove keywords from their campaigns using the AdWords app.
https://searchengineland.com/google-adds-keyword-functionality-adwords-app-290032
Google to Ding Sluggish Sites in Mobile Search Rankings
Google on Wednesday announced that page speed will be a ranking factor for mobile searches, starting in July. Speed already has been a factor in desktop search rankings. Soon, as part of Google’s new “Speed Update,” page loading time will be factored in when ranking mobile search results as well. https://www.ecommercetimes.com/story/85075.html

The Journey Begins
Thanks for joining me!
Good company in a journey makes the way seem shorter. — Izaak Walton

Google My Business video uploads now available to business owners
Videos can appear on Google Maps and local search listings. https://searchengineland.com/google-business-video-uploads-now-available-business-owners-289679
How much will privacy regulation disrupt the local search market in 2018?
Columnist Wesley Young covers a growing storm of events that are likely to culminate in substantial regulatory change and analyzes the impact that can have on the local search industry.
https://searchengineland.com/much-will-privacy-regulation-disrupt-local-search-market-2018-288962
Negative reviews from ex-employees are finally against Google’s guidelines
Google recently updated its review policies to clarify that reviews left by former employees are considered to be in violation of its guidelines. Columnist Joy Hawkins explains that this was (unfortunately) necessary.https://searchengineland.com/negative-reviews-ex-employees-finally-googles-guidelines-288390
Mind your business: Our top local search columns of 2017
Search Engine Land’s most widely read local search columns from 2017 covered a wide range of topics, from algorithm updates and new Google My Business features to Facebook’s local search capabilities.
https://searchengineland.com/mind-business-top-local-search-columns-2017-288650
How independent reviews influence Google’s trust in your brand
Cultivating user reviews is an integral part of any search strategy, especially for local businesses. Columnist Pratik Dholakiya discusses the impact of reviews and provides tips for where to focus your efforts.
https://searchengineland.com/independent-reviews-influence-googles-trust-brand-288301
Local Search Survey: Average Earnings & Most In-Demand Skills
A recent survey of the local search industry found that SEOs earned an average of $61,711 in 2017. SEOs charged an average of $110 per hour, on top of a monthly retainer fee of $1,670.
https://www.searchenginejournal.com/local-search-survey-average-earnings-demand-skills/230953/?utm_content=buffer75802&utm_medium=social&utm_source=twitter.com&utm_campaign=buffer
Must See Statistics for Search Engine Optimization
SEO highly valued when a business operates online. SEO is not rocket science. SEO’s result based on how much time invested in research and analysis. Organic traffic on websites means a lot when operating a business online!
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Source: Must See Statistics for Search Engine Optimization – Infographic
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