A care package for bloggers and other thought leaders…

In the 10 years since I started blogging I’ve posted or shared over 50,000 pieces of content and learned a few tips and tricks along the way. Here’s my latest collection on tips and tricks with an emphasis on effective handling of email and the relationship between mobile and desktop in the cloud. I’ve never offered such a comprehensive catalog of my top productivity tips — if you master these, you’ll be well on your way to becoming a much more effective content marketer…

http://storify.com/toddlohenry/a-care-package-for-a-new-blogger-or-thought-leader

How to auto-schedule [some of] your social media

The Key to a Clean Inbox…

…is to never give your business address to someone you don’t want to do business with!

Here are some other thoughts in a similar vein:

  • Use Gmail
  • Don’t use Outlook unless your organization uses Exchange as their mail system; even then, use Gmail for all non-essential email
  • Use a feedreader like Feedly — not email — to manage the sites, sources, searches and someday/maybe info you need to master
  • Continue to follow this blog for more great tips and tricks like this…

What Is The Purpose Of Your Website?

website ideas

What is the purpose of your website is a great question to ask yourself from time to time…

How do you begin to shape a purposeful… website? Old or new, your best bet is to keep it simple. Basically, you have three strategic options:

  1. Sell products and services
  2. Generate leads
  3. Establish credentials

Option 1, an e-commerce site, requires the biggest development and marketing budgets. It produces direct revenue and measurable profit, as well as sales leads.

Option 2, a lead-generation site, can be developed and marketed for less (generally speaking), but still requires a hefty investment. It produces qualified, trackable sales leads.

Option 3, a credentials site, is the simplest and least expensive option. It makes a good impression on people who know who you are, but won’t help you find new leads or customers.

How do you know which option is right for you? A lot of factors go into that decision, with budget being one of the most important….  For now, suffice to say that many companies have lead-generation ambitions but only a credentials budget.

Source: What Is The Purpose Of Your Website? – Forbes

Why are we doing this and what will it get us are both great questions to back up and ask yourself from time to time…

http://storify.com/toddlohenry/what-is-the-purpose-of-a-website

Tweedale Cemetery: Memorial Day in Smalltown America…

My family and I moved to Algoma Wisconsin 10 years ago this past January. 10 years ago on Memorial Day I was sitting at my computer early in the morning when gunshots rang out once, twice and three times. I was quite taken aback until I learned later that the shots were fired by an honor guard as part of the local Memorial Day observance in a cemetery located in the backyard of our neighbor across the street. I kid you not…

Tweedale Cemetery is located on private property on the southeast of the city of Algoma, in Kewaunee County, Wisconsin. The cemetery is behind a private home, located on the east side of Lake Street, in the 1700 block. There is no cemetery sign or separate entrance. For the past 12 to 15 years, or more, all the original headstones, monuments, or grave markers have been buried several inches underground, and covered by grass. The only visible evidence of the Tweedale Cemetery is this one in-ground memorial to four Civil War Veterans buried on this property. They are: 1) James Tweedale, 2) John Greeley, 3) Warren P. Thayer, 4) Oliver G. Rouse.

Source: Find A Grave: Tweedale Cemetery

For 10 years I’ve promised myself that on Memorial Day I would check that out. Here are some pictures and video from the experience…

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