via makeuseof.com
Personally, I use WordPress Database Backup. It sends a daily backup of my site to my Gmail account where I have plenty of room for daily backups…
The 2 Best Non-Techie Ways To Backup WordPress Blog
Top 5 speeds clocked on the autobahn
Hmmm. I only got to 180kph/111mph in my Opel last fall and that seemed plenty fast to me. What about you? Any land speed records?
Steve Jobs: Master of Irony
I’m not sure if it still is, but at one point in time this commercial was the most popular of all time…
Now, ironically, Robert Wright of the New York Times says Steve Jobs has become the ‘Big Brother’ that Apple warned us about in 1984…
“Jobs stands accused of what in Silicon Valley is a capital crime: authoritarian tendencies. He’s long played hardball with journalists who reveal details about forthcoming products, and now he’s deciding what content people can view on the iPhone and iPad. Apps featuring even soft-core porn are verboten, and some kinds of political commentary don’t make the cut. Apple recently rejected an app from a political cartoonist — and then, embarrassingly, had to reconsider after he won the Pulitzer Prize.
Put these two Jobs profiles together — emerging infotech hegemon and congenital control freak — and you get a scary scenario: growing dominance of our information pipelines by a guy who likes to filter information. No wonder Jobs’s detractors have been making ironic reference to Apple’s famous 1984 Super Bowl ad, the one that implicitly cast the IBM-Microsoft alliance as Big Brother.” Source: Is Steve Jobs Big Brother? – Opinionator Blog – NYTimes.com
Follow the source — it’s an interesting read…
North Shore Bank Plays Foursquare
Though banks are uncomfortable with the concept, many are essentially in the retail business. In my area of the Southeastern US, Bank of America and Chase have a retail delivery network akin to quick-serve restaurants, pharmacies, and gas stations. There seems to be one on every corner.
Considering the current expansion of branch networks (mostly through merger & acquisition), it makes sense that a more engaging brand personality would be good for business.
That said, it was a refreshing surprise to read an article in US Banker’s May issue describing how North Shore Bank was experimenting with Foursquare and other social media channels to create brand awareness in the communities it serves.
The $1.8 Billion bank based in Brookfield, Wisconsin has a tech-savvy e-Business Coordinator, Tim Gluth who decided to contact the “mayors” of the bank’s 44 branches and offer them a $5 Subway gift card for their patronage. “Patronage” could be a stretch as the bank did not ask if the mayors were customers of the bank, they simply acknowledged their mentions of North Shore online to say “thank you”.
Mr. Gluth found the “Mayors” on Twitter and Facebook and made contact initially through those channels. The promotion was greeted with surprise and, from this perspective, was successful in establishing customer engagement. The bank has since carried on to sponsor local Tweet-Ups in support of the minor league baseball Timber Rattlers.
Your Blog Is Your Business
Think about your clients. Think about the work you’re doing. How did you happen to close those pieces of business? I’m lucky (some might say cursed), but a majority of the success we’ve had at Twist Image comes from the work we do – right here – on this Blog. When we started Blogging in 2003, we (and I say “we” because although this is my worded playground, it is a group effort and a huge part of the overall business strategy of the agency) had a few clients and a few employees. The mass media and industry publications didn’t care much about us, because there wasn’t much of a story there to tell. Blogging enabled and empowered us to share how we think about the Digital Marketing landscape with the world. This Blog prodded along (it still does), and whether it’s working with a major brand, securing a business book deal or getting talent bureau representation, we stay focused on the fact that a lot of that came (initially) because of this Blog (in fact, it still does). Yes, we needed the work to stand on it’s own (both the creative and strategic) and we need to keep nurturing all of those client and business development relationships, but to this day many brands find us (and want to work with us) because of the ideas we share here (amongst other reasons).
via twistimage.com
This is why I blog. What about you?
Video interview of Mark Zuckerberg at D
IMHO, lots of the controversy is about envy of Facebook’s success. My logic is that Facebook invited you to dinner at its house. You go, eat, drink, and be merry. After a while, you start complaining that the food isn’t good. Hey, it’s a free dinner. If you don’t like it, politely suggest changes to the menu. If the changes don’t satisfy you, leave but Facebook doesn’t owe you anything.
Hear, hear. Follow the ‘via’ link if you want to see the interview…
Must Watch: 12 Awesome Social Media Tutorials
via blog.hubspot.com
Follow the ‘via’ link for the other 11…
How to use Facebook for Business
Social media sites are important assets for businesses; they enable businesses to get found and engage with potential buyers on the web. With over 400 million people on Facebook, this is really a social media tool for connecting with people and expanding your business network. Marketers have an opportunity to use Facebook to expand their online footprint, spread awareness of their brand, and engage with customers directly to build a community. It can be difficult to figure out what you can do, and how you should do it, and it can be quite a feat to convince your CEO that Facebook or a larger social media strategy must be incorporated into your marketing plan. Arm yourself with the right knowlegde and metrics – download this ebook to learn everything you need to know about using Facebook for marketing to drive real business results.
via hubspot.com
You can download the free ebook by following the ‘via’ link…
6 Things Parenthood Taught Me About Social Media Marketing
via techipedia.com
LOL — what a great post! I’ve always said that social media is a monster that needs to be fed but Tamara Weinberg does a better job here…
Using Social Forensics to Evaluate Job Candidates
It’s no surprise that companies use social media to research job candidates. A recent survey by Microsoft confirms this, showing that 70% of recruiters and hiring managers use social media to review online information about potential hires.
Fortune Magazine, in their article How LinkedIn Will Fire Up Your Career, called social media the future of recruiting.
SocializedHR, a Silicon Valley start-up currently in private beta, is hoping to make that future happen. Their first product is the Social Identity Report. Targeted for use by HR departments, recruiters and hiring managers, it is a “social forensics” tool that automates the process of tracking down public, online information on job candidates.
Field trip!!!
Sue Otten of AGCO, David Sauter of Envano, and I are meeting Randy Sprenger, Electronic Advertising & Direct Promotions, Harley Davidson, for lunch today — can’t wait!!! HD is one of the great global brands and their home is right here in Wisconsin. I’m really looking forward to hearing the inside scoop on how HD is leveraging social media…
Bright, shiny objects! 
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